google-site-verification=aSXFqgT4HufamTEpk9PaKOH2dr2DTYeppDIB9j5_Ulc Albert Heijn activation cases | Charles Hale

CHARITY LOTTERIES

corporate commercials

Yearly a very large amount is donated to many charities thanks to the players. Most contestants have no idea how much goes to charity. Therefor we created a campaign where the ambassadors personally thank the contesters for their contribution.

Strategy | Creative Direction | Copy writing

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